Starting November 2025, Eurowings will introduce a new level of in-flight comfort never before seen among German carriers.
German low-cost airline Eurowings has announced the launch of a groundbreaking service—Premium BIZ seat—which will debut in November 2025. In a first for the German aviation market, the airline will install full-fledged business-class seats on its narrow-body Airbus A320neo aircraft, offering a significant upgrade from the current European standard.
As part of a pilot project, Eurowings will reconfigure a section of its A320neo aircraft with eight true business-class seats, arranged in a 2+2 layout instead of the standard 3+3. This move aims to elevate the passenger experience well beyond the traditional European business-class model, where the middle seat in a standard economy row is simply left empty.
According to Jens Bischof, CEO of Eurowings, the introduction of these new seats offers business travellers and holidaymakers a completely new level of comfort on medium-haul flights.
The Premium BIZ seat will be tested on flights between Berlin and Dubai, a 6.5-hour route that will be operated by A320neo aircraft despite its longer duration. The trial will allow Eurowings to collect data on customer feedback, seat occupancy rates, and overall profitability. The results will be shared with other carriers within the Lufthansa Group, which owns Eurowings.
If the feedback is positive, the innovation could be adopted by other Lufthansa Group airlines and potentially reshape the future cabin configurations of their upcoming narrow-body fleets.
For years, fierce competition between traditional and low-cost airlines in Europe has led to a steady decline in onboard services. Major carriers such as Lufthansa, LOT, Air France, KLM, Austrian Airlines, and British Airways have introduced more dense seating layouts, removed free baggage allowances, simplified catering, and in many cases, started charging for onboard meals. However, these changes have not enabled them to match the low fares of budget airlines—while service levels have largely converged.
With this bold move, Eurowings may be signaling a new chapter in European air travel—one that reintroduces quality and comfort, even within a cost-conscious framework.
